Leading software testing company strengthens UK presence with experienced sales professional
LONDON, UK – [15 October 2025] – Global software testing company Inspired Testing has announced the appointment of Wilson Bowers as Sales Director for its UK operations, as part of the company's continued expansion in the region. Based at Inspired Testing's Waterloo office in London, Wilson will focus on driving sales growth and leading the sales development team to deliver enhanced value to clients across key sectors.
Wilson brings 15 years of comprehensive sales experience to the role, with deep expertise in the software testing market. His career includes senior positions at Global App Testing, where he progressed from business development management to team leadership roles, and VP Sales at Digivante, a boutique testing company with global reach. Most recently, he has worked with multiple startups, helping them develop robust sales processes, identify target markets, and refine their messaging strategies.
In his new position, WIlson will be responsible for increasing sales performance and motivating the sales development team to generate quality leads. He will work closely with prospects as a consultant, identifying how Inspired Testing's solutions can address their specific challenges.
The market is experiencing a major drive towards automation, which presents both challenges and opportunities,” says Wilson. “Companies are under pressure to deliver results quickly, and that’s where our experience becomes invaluable. At Inspired Testing, we’re always asking what’s next — how we can leverage automation and AI to help clients accelerate delivery, improve quality, and unlock new potential in their software to maintain confidence in the quality of their product."
Inspired Testing's UK operations focus on several key sectors, including financial services and banking, software-as-a-service technology companies, retail and ecommerce, and utility providers. The company's client portfolio includes major organisations such as Yorkshire Water, demonstrating its ability to deliver enterprise-level solutions.
"We're delighted to welcome Wilson to the Inspired Testing team," says Lesley Higgins, Managing Executive, Inspired Testing. "His extensive experience in software testing sales, combined with his strategic approach to business development, makes him perfectly positioned to help our UK clients modernise their testing processes and accelerate their project delivery. We're confident he'll play a pivotal role in our continued growth."
The appointment reflects Inspired Testing's commitment to expanding its UK market presence and delivering innovative testing solutions that help organisations improve their software quality while reducing time-to-market.
